You want to start an ecommerce store. But before you can start selling, that ecommerce store needs to be built. You can do this yourself, or you can have an ecommerce store design.
It is important that the ecommerce store has a good look and feel and therefore also radiates reliability to your potential customers. After all, an ecommerce store that looks unreliable can put people off. In this blog, we will tell you more about what makes a webshop reliable and how you can create a reliable ecommerce store design yourself.
What are the "requirements" for a reliable ecommerce store?
The Consumentenbond educates shoppers in United States well about reliability of online stores. They tell in several articles about fake webshops, the rules of online shopping and give several tips that consumers can look out for. If you want to have an ecommerce store design, it is a good idea to look into this yourself.
Focus points
We briefly explain some of the Consumer Association's points that are important for a reliable ecommerce store.
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Make sure you have a good web address
A vague web address or a web address with literally the product sold in it, can come across as less reliable. This is because criminals often buy unused domains, or want to get very high in Google with just the link.
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A good logo
A logo that is too simple and not distinctive can also be a red flag. This can indicate too little attention to the online store, and thus perhaps a fake online store. So a good logo is quite important, and in the process just plain fun. As an entrepreneur, you often have to look at it yourself, so it's better to look at a super nice logo, right?
We like to think along with you about a logo and your brand identity. Our friends at Heroes & Weirdos are super good at creating mega cool logos and brand identities! If you want to have an ecommerce store design, this brand identity can then be converted into a beautiful and reliable online store.
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Error free texts
When a text is literally cut from another website, put into Google Translate to translate and then used on an ecommerce store, it can produce flawed sentences. Texts with many spelling mistakes are also a sign of unreliability. So make sure the texts are good and error-free!
Want an ecommerce store design and get help with the texts too? Our copywriters will gladly crawl behind their keyboards to write texts for you.
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Provide multiple and reliable payment options
Another key feature to recognize fake webshops are the payment options. Consumers often have to create an account and pay by credit card.
When you ecommerce store design with Monkey Vision, we make sure you have access to all necessary payment methods, such as iDeal.
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Join quality marks
Connect as a webshop owner to quality marks such as Thuiswinkel Waarborg or Webshop Keurmerk. Should a potential customer still have doubts, he or she can easily check with these organizations. Better safe than sorry!
Get started yourself or get an ecommerce store design?
Okay, so you want to start an ecommerce store and you now know what to look out for when making it reliable. Then the next step: will you start it yourself or will you leave it to a web agency?
If you are very comfortable with WordPress and WooCommerce yourself, you could certainly get started yourself. Can't manage to build a professional-looking online store yourself, which also makes it look a lot less reliable? Then you're better off having an ecommerce store design done. When you let experienced web developers, designers and copywriters work on your ecommerce store, you can be sure that you will get one that is well put together and that has everything right. No red flags!
Other benefits of ecommerce store design
Besides the fact that the webshop is well put together, we at Monkey Vision also help with findability and make sure the webshop is usable on all devices. On this page we tell you more about our services and the possibilities.
Need help?
Do you have questions or can we help you with something? Please contact us, we are happy to help.
