Online Advertising (SEA)
Paid advertising delivers direct traffic, but is expensive when set up poorly. Many SMBs pay for clicks that never convert because the campaign structure, keyword choice or landing page are mismatched. A good SEA setup starts with search intent, not budget. In this category you will find terms about Google Ads, campaign structures, bidding strategies, quality score, Performance Max, remarketing and ad copy. We write from the daily practice of SME accounts: what works, what is wasted budget and what choices to make when. Is your Google Ads budget running but not converting? At Monkey Vision , we start with an honest audit: what's costing you money with no return and what are the quick wins. Schedule a free Ads scan.