A Good WordPress website is essential for your business today. You walk out of the Chamber of Commerce with the KVK starter folder and are finally an entrepreneur, but then...? As an entrepreneur, how do you make sure that your business gets the attention of potential customers? There are probably many ideas that have been running through your head. First, of course, you want to make sure that you can be found by potential customers.
One way to get that done is with a brand new website. But what exactly is needed for a good WordPress website and how do you get it done? With this blog, we offer you a helping hand. Read on quickly to find out what you need for a good new WordPress website.
Step 1: Get a domain name
Getting a new domain name is often the first step to your new website. A domain name is your digital address that people use to connect to your website. For example, Monkey Vision s domain name is monkeyvision.com.
Through the Internet you can easily check if the name you have in mind is available and how much the domain name costs. Often this amount is between 10 and 20 euros per year.
A good domain name describes your company or what your company name is.
While thinking of a company name, it is also advisable to take into account the available domain names. It would be a shame if you already registered yourself at the Chamber of Commerce with a certain company name, while that name is not available for your new website.
You need a domain name that describes your company or is your company name. It is also possible to have multiple domains pointing to the website.
Step 2: Procuring Hosting.
Each website runs on a server from different hosting parties. Hosting is necessary to store the content of your website. When someone enters the domain name of your WordPress website, the Internet browser retrieves the website content from your website host.
The most common types of website hosting are:
- Shared hosting: the server your website uses is shared with other websites.
- VPS hosting: this is the same concept as shared hosting. With VPS hosting, you have the ability to handle more website visitors.
- Dedicated hosting: the server is used entirely for your business. Others do not use the server.
Over het algemeen is het aan te raden om te starten met shared hosting. Wanneer jouw website op een later moment erg veel websitebezoekers krijgt, dan kun je altijd upgraden naar VPS hosting. Bij Monkey Vision bieden wij jou de mogelijkheid om zowel domeinregistratie als hosting af te nemen.
Now that the basis of your new website is in place, it is of course important that the website is optimized for your potential customers. We have listed a number of practical tips to ensure that the website performs well right away.
A good WordPress website is mobile responsive
Times are changing, where 20 years ago people were skeptical about cell phones, now almost everyone walks around with a smartphone. You can see this especially in ecommerce developments. OuterBox indicates that more than 62 percent of online shoppers made purchases using their smartphones. Figures from 2016 show that more than 90 percent of consumers use their cell phones to compare prices and view product reviews. In addition, 40 percent of online buyers will go to a competitor if they have bad experiences with a mobile website.
It is extremely important to make sure your WordPress website is fully mobile responsive. You don't want your potential customers to go to your competitors, do you?
A good WordPress website is fast
It is becoming increasingly difficult for website builders. Website visitors set the bar higher and higher. This is also reflected when it comes to the loading speed of a website. Nowadays this often causes irritation and impatience, many people then choose to leave the website. Sometimes the website visitor even goes to a competitor's website.
In addition, website loading speed is one of the factors Google looks at when it comes to search engine optimization(SEO). To rank as high as possible in search engine results, it is important that website have a fast loading time. Wondering what your website's loading speed is? Do the website test!
Zorg ervoor dat jouw website soepel verloopt door de plugins up-to-date te houden, video’s en afbeeldingen te optimaliseren voor snellere downloads en een goede hosting voor jouw website.
A good WordPress website has clear call-to-action
It's not like it used to be. Where a website was just a business card of a company or a website was just for information. You are convinced of your product and service. Of course you want your target audience to use what you have to offer. That is not going to happen when using a site that only provides information.
A call-to-action is a call to your website visitor to take action. Downloading an e-book, filling out a form or contacting your company. You do this with a clear call-to-action that is easy for the website visitor to find. Make sure the contact information is also easy to find on your website.
A good WordPress website has clear and organized pages
Readers need to be able to put information in context. When a site contains a lot of information, the reader's mind becomes overloaded and new information is lost. So make sure there is a good balance between a combination of text and images.
Moreover, it is important to have a clear and logical structure in your website text. To maintain structure, professional copywriters often use the AIDA method. AIDA stands for Attention, Interest, Desire and Action. This method will help you write better and more structured website texts.
Not an experienced WordPress developer, but want a good WordPress website? Do you want to apply the above tips, but you don't know how? Contact us for free advice.
